Wherefore is a branding agency that specialises in rebrands. We develop unique identities and strategies to help brands stand out so that their customers choose them over their competitors.

An animated GIF of a project shown on a billboard at Ten Square Singapore
Wherefore
Wair-for |  (adverb)
for what reason.
Wherefore means “for what reason.” We believe that everything we do must start with "Why". Only after having a clear understanding of "Why", will we know how to stand out.
An animated GIF of a project shown on a billboard at Ten Square Singapore
Starting with Why
The right question, asked early enough, makes every decision that follows easier. We begin each engagement by understanding the intent behind a brand, not just the brief. That understanding becomes the foundation. The strategy, the identity, the work:  all of it traces back to a single, honest answer.
Our Expertise
STRATEGY
Art Direction
Brand Positioning
Brand Strategy
Brand Storytelling
Communication Strategy
Creative Direction
IDENTITY
Brand Guidelines
Brand Identities
Logo Design
Packaging Design
Visual Systems
ENVIRONMENT
Exhibitions
Set & Retail
Signage
Wayfinding
MISC.
Animation
Illustration
Infographics
Film Production
Motion Graphics
Select Clients